One method of promoting your website can be achieved for free.

Articles. One of the easiest ways to promote your website in order to generate traffic and build your list.

How does this work?

Write articles relating to your website and submit them to “free content” article submission sites. This can increase your website traffic, is easy to do and takes little time.

How does article writing boost traffic and build your list?

You place a link to your own website in the form of a signature at the end of the article. Readers may choose to click on the link and visit your website. Another bonus of this technique is that your link creates what is called a backlink, or incoming link, to your website that can help to improve your site’s ranking in the search engines.

By making these articles available to other webmasters, who may wish to publish your article on their site, your article will include a link back to your site and anyone who reads the article on that site can still click on the link to visit your site.

As the list of your published articles grows larger, and more and more of them are appearing on different websites, the total number of links to your site increases also. Major search engines are placing a lot of significance on incoming links to websites so they can determine the importance of a certain site.

The more incoming links your website has, the more importance search engines attach to it. This will then increase your website’s placement in the search results.

By linking to your opt-in page, also called a squeeze page, and offering something of value to your visitors in exchange for opting into your list, this increase in traffic can directly affect the size of your list.

Search engines do not just index the websites, they also index published articles. When someone searches for a topic that is covered by one of your articles the list of results will have your site and may even show the articles that you have written.

For this reason many webmasters are brushing up on their writing skills and taking time to write articles about their site as opposed to other means of promotion. Getting your site known is easier if you have articles increasing your links and traffic and making it accessible to people searching the internet.

The time spent on writing articles and submitting them to free content sites is time well spent. In a short span of time your articles can be distributed to more sites than you can imagine and you are getting more visitors than you previously had.

So how does this help you build your opt-in list? You prominently display your opt-in form on the page that you reference in your signature file (Resource Box) at the end of the article. Provide a Free Bonus for people who opt-in and you’ll get lots of sign-ups.

To Your Success

Paul Johnston

Your Source For Home Based Business Resources

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